First Impressions: MAKE UP FOR EVER ULTRA HD CONCEALER

The launch of the Make Up Forever HD concealers was for me, the most anticipated makeup launch of 2016. I've been using the same brand name concealer now for about a year and I wanted to try something different. If you haven't noticed already, I have a love for Make Up For Ever products and I couldn' wait for them to launch their new ULTRA HD concealers.

Make Up Forever Ultra HD Concealer

The ULTRA HD concealer is available in 10 shades:

Color Correct: neutralize dark circles with a peach shade: 

R20: Light Skintones 
R22: Light to Medium Skintones 
R30: Medium Skintones
R32: Medium to Tan Skintones 
R40: Tan Skintones 

Conceal: brighten and awaken undereye area: 
Y21: Light Skintones 
Y23: Light to Medium Skintones 
Y31: Medium Skintones 
Y33: Medium to Tan Skintones 
Y41: Tan Skintones 

The concealer is housed in a slender 7ml black circular tube, making this very convenient for travel. I bought the Y31 shade and R30 corrector (at the time I took the photos, I couldn't find my R30 and may have to repurchase it!).The concealer is very liquidy so be careful when squeezing the tube as you may receive more product than you really need. The formula itself, according to Make Up For Ever, "reflects light to erase shadows and fills & smooths fine lines, and Hyaluronic Spheres help hydrate skin". I can definitely agree that it does reflect light and hydrates the skin. I have minor fine lines and some dark circles and I did notice the fine lines were considerably less noticeable after application.I found the coverage to be more of a medium coverage and I used my finger to lightly dab a pea sized amount under the eyes. As per usual, I set this concealer with the Laura Mercier translucent powder.

My final thoughts on the MUFE Ultra HD Concealer is that his conceler is going to be in my makeup routine for a very long time! I've been using itfor 2 weeks straight and noticed my under eye area always felt hydrated and looked exceptionally bright! I didn't find my skin to feel cakey after setting with translucent powder. My eye area felt very smooth and hydrated all day. This concealer did not set into my fine lines, even after 6 hours of wear! I would recommend you use a small brush or your fingers to blend the product and not to use a sponge( i.e beauty blender). I found the sponge absorbed a lot of the product quickly. This could be because the formula is liquidy. I also don't like how the concealer extracts from the tube.I find it a bit messy and at times too much product comes out.It's a bit of a waste as you only need a pea sized amount to achieve great coverage. Overall, this is a great  product that delivers on it's promise to give the consumer a well formulated , easy to use product that delivers exceptional coverage and hydration to the under eye area. If you decide to try out the Make Up For Ever Ultra HD concealer, leave a comment below to tell me how you like it :)

xoxo

Maha 

This is not a sponsored post.I bought these products with my own money. The opinions expressed here are mine.